Product changes coming into effect starting March 1, 2026
2026/02/19

Product changes coming into effect starting March 1, 2026

Ippodo will be making the following changes to certain prices and products, especially due to unprecedented price increases for teas at market across all categories. We apologize for any inconvenience this may cause, and would like to ask for your understanding.

*Background - State of the Industry (February 2026)
Ippodo Tea issued an “Important notice about Matcha Supply Shortage and Revisions to Pricing” in June 2025. Since then, the circumstances affecting Japanese tea have changed substantially. As a result, we are now forced to place limitations on sales of bancha products like hojicha and genmaicha. We would like to explain the background to the current shortages in Japanese tea, and inform you how we are responding. You can read the full statement below.

Read the Statement

Changes take effect: March 1, 2026

★Products receiving package updates Only.

Product Until February From March New Price
Matcha
★ Kanza 20g Can 20g Box ¥10,000
★ Kuon 20g Can 20g Box ¥6,000
★ Organic Matcha 20g Can 20g Box ¥1,500
Bancha
Gokujo Hojicha (Roasted Tea) 200g Bag Discontinued
Kuki Hojicha (Roasted Stems) 200g Bag Discontinued
Gokujo Genmaicha 200g Bag Discontinued
Wakayanagi 200g Bag Discontinued
Hojiko (Flakes) 400g Bag Discontinued
Teabags
Drip Tea Bag Hojicha (5g x 6 bags) Temporarily Unavailable
One-Cup Teabag Hojicha (2g x 108 bags) Discontinued at Global Website
Utensils
Large White Porcelain Kyusu Teapot (Kiyomizu-yaki) Discontinued
Matcha sieve ¥2,000